8 minute read
Part 2: AI traffic and data quality: How AI bots distort your data
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AI traffic series · Part 2 of 5 The sharp increase in bot traffic across the internet poses a considerable risk to the quality of your web analytics data. In the following blog post, we'll look at the metrics AI crawlers distort and why it’s a problem ...
8 minute read
Part 1: AI crawlers and AI SEO: The two faces of AI traffic
AI traffic series - Part 1 of 5 For the kick-off of our five-part series about AI traffic, we'll be looking at the two fundamental phenomena behind AI traffic: AI bots and AI crawlers. These automated bots visit websites independently, comb through the ...
6 minute read
re:publica 2025 – Your data-focused review between AI hype and digital sovereignty
re:publica has long evolved beyond a simple class reunion for the online community: The largest conference on the digital society in Europe brings tech topics together with politics, culture and society - a holistic view that is often neglected in ...
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Inside the haunted house of dark data: The real cost of poor data quality
Data quality is like good property management: invisible when it’s working, but critical when it’s not. Without clean, accessible, and up-to-date data, dashboards, AI applications, and predictive analytics simply won’t deliver. The behind-the-scenes work ...
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The AI literacy canvas: A canvas a day keeps the chaos away
AI literacy is no longer just a nice-to-have. From 2 February 2025, AI literacy will even be a legal requirement. Article 4 of the AI Act obliges companies to ensure their employees are AI literate. But that's not all: organizations and their employees ...
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Embracing Black Swans – How FELD M deals with Corona-induced challenges
Intro For a few days now, the world has again been talking about “black swans”: highly unlikely, unpredictable, and rare events – such as the current Corona pandemic. The image of the Black Swan has become known mainly through the books of risk analyst ...
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